Privacy policy

 
 
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Lickstats embraces privacy by design.

We respect everyone’s privacy because privacy is one of our core values. We develop Lickstats because analytics is here to stay and the marketing ecosystem needs alternatives to move away from today’s invasive options. We are the DuckDuckGo of analytics.

Lickstats is GDPR compliant.

We only collect the data required to operate Lickstats and share as little as possible with third parties.

Here’s the data we collect and where it resides.

  1. We use Lickstats (IP, geolocation and user agent) to track marketing campaigns.

  2. We use Mailchimp (email, first name, last name and plan) and SendGrid (raw data in transit only) to communicate with our leads and users.

  3. We use Intercom (email, first name, last name, plan, geolocation and some usage data) to offer customer support to our leads and users.

  4. We use DigitalOcean (all user data in transit and at rest) to host the Lickstats infrastructure.

  5. We use Stripe (email and credit card) to capture payments.

We will never share your data with third parties or use it for any other purpose than operating Lickstats.

Here’s what we have done so far to push the boundaries of privacy by design.

  1. We removed Google Tag Manager and Google Analytics from our web properties so our leads and users don’t have exposure to Google trackers.

  2. We removed Facebook pixel from our web properties so our leads and users don’t have exposure to Facebook trackers.

  3. We stopped using session replay tools (what users do on Lickstats is none of our business).

  4. We migrated our domain names to Gandi (a European company that promotes privacy).

  5. We migrated our emails to Gandi (a European company that promotes privacy).

  6. We developed a Firefox web extension.

  7. We encrypted our backups so third parties cannot access their data.

  8. We self-hosted Google Fonts so our leads and users don’t have exposure to google trackers.

  9. We proxied the Google favicon web service so our leads and users don’t have exposure to google trackers.

  10. We now let users permanently delete campaign links and incentivize deleting vs archiving.

 

Updated on August 27th 2019