Lickstats extends the feature set of traditional shortlinks by adding campaign tracking and segments.
When people click on our shortlinks – we call then campaign links by the way – Lickstats dynamically adds the right UTM tags to your landing pages.
For example, https://lickst.at/hello lands on https://lickstats.com/.
Try clicking on https://lickst.at/hello. Notice the UTM tags? They were added dynamically based on the origination of the click.
Try sharing https://lickst.at/hello on Facebook. Notice how the utm_source changes to facebook?
Now wouldn’t it be nice to have a simple way to A/B test the performance of various content strategies or influencers?
Try clicking on https://lickst.at/hello/you. Notice how utm_term is set to you?